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The 10 Best SEO Agencies in Melbourne

Melbourne's SEO agencies range from specialists that do nothing but organic search to digital agencies offering SEO alongside paid ads and websites. Some focus on ecommerce or particular industries, others on local businesses, and terms run from month to month to twelve-month commitments.

This guide compares agencies across the city. For each one we note its focus, the SEO work it covers, including visibility in AI answers, and what it publishes about pricing and contracts.

How this guide is ordered

Looking for SEO agencies in Melbourne? These are the businesses that get the basics right: real expertise, good reviews, clear contact details and a handy location.

A few businesses pay to appear with more visibility in our lists.

Top 3Full listMapHow to choose

Compare 10 local options

SEO Advantage, Melbourne#1
What stands out
  • Published minimum monthly fee

  • No lock-in contracts

  • Discount for combined SEO and Google Ads

SEO Advantage

5.0179 reviews
Office 1/20 Acacia Pl, Abbotsford VIC 3067, Australia
Best for
Businesses wanting clear pricing

Owners who want to know the entry price before calling will find it published here, with SEO starting at a stated monthly minimum and a discount when Google Ads management is added. Founded by Zac Basara, the Abbotsford agency works without lock-in contracts. It handles small business and enterprise SEO alike. Other agencies can also resell its SEO and PPC services under their own brand.

Supple Digital, Melbourne#2
What stands out
  • Local SEO and Google Business Profile

  • Programs for trades and practices

  • Franchise and multi-location SEO

Supple Digital

4.9365 reviews
5/84 Church St, Richmond VIC 3121, Australia
Best for
Local service businesses

Small and medium businesses that rely on local customers are Supple's core market, with services built around local SEO and Google Business Profile optimisation. Launched in 2012, it now works from Richmond and from Macquarie Park in Sydney. Its SEO menu runs from technical and JavaScript SEO to franchise and programmatic SEO. Industry programs for lawyers, dentists, plumbers and solar installers suit trades and practices.

SIXGUN, Melbourne#3
What stands out
  • Publisher-led link building

  • Dedicated ecommerce SEO

  • AI assistant visibility

SIXGUN

5.0107 reviews
Unit 7/1 Bromham Pl, Richmond VIC 3121, Australia
Best for
Ecommerce SEO and link building

Online stores and brands that need links from real publishers suit SIXGUN, an agency that began in search engine optimisation and still treats it as its core. It earns backlinks through outreach, long-standing publisher relationships and content that editors want to run. Ecommerce SEO is a dedicated service. The team also works on getting brands named accurately in answers from ChatGPT, Claude and Gemini.

Calibre9, Melbourne#4
What stands out
  • SEO-only agency

  • SEO migration service

  • Google Shopping optimisation

Calibre9

4.9152 reviews
15 Emma St, Collingwood VIC 3066, Australia
Best for
Website migrations and pure SEO

Businesses planning a website rebuild should talk to Calibre9 early, since SEO migrations that protect existing rankings are one of its core services. The Collingwood agency works only on SEO and draws on more than 15 years of experience. Other services include link building, local SEO, Google Shopping optimisation and detailed audits. Its narrow focus suits companies that already have ads and web design covered.

Megantic, Melbourne#5
What stands out
  • Ecommerce-only SEO

  • Answer engine optimisation

  • Deakin University small business program

Megantic

4.9112 reviews
level 8/390 St Kilda Rd, Melbourne VIC 3004, Australia
Best for
Online retailers

Online retailers are the only clients Megantic takes on, and its work centres on technical organic search for ecommerce sites. The St Kilda Road agency has worked with Australian retailers for more than 12 years. It now also covers answer engine optimisation, so products surface in tools such as ChatGPT and Gemini. A partnership with Deakin University supports small and medium Victorian businesses growing online.

StudioHawk, Melbourne#6
What stands out
  • SEO and AI search only

  • Shopify, HubSpot and headless experience

  • Free SEO training platform

StudioHawk

4.7125 reviews
39/41 Mount St, Prahran VIC 3181, Australia
Best for
Large or complex websites

Larger and more complex websites suit StudioHawk, a specialist SEO and AI search agency working across Shopify, WordPress, HubSpot and headless platforms. Its founder, Harry, started the business in Melbourne in 2015 as a one-person operation. Clients work directly with its SEO specialists rather than through middlemen. A free SEO and AI search training platform helps in-house teams learn alongside the agency.

Top Rankings, Melbourne#7
What stands out
  • SEO-only since 2007

  • No-contract SEO

  • Digital PR and link outreach

Top Rankings

4.859 reviews
Level 5/171 Collins St, Melbourne VIC 3000, Australia
Best for
Small businesses wanting no contract

Growth-minded small businesses that dislike contracts suit Top Rankings, a dedicated SEO company that has worked only on search marketing since 2007. Every client is on a no-contract arrangement, so the agency has to keep earning the work. Its service combines technical SEO, content, link building and digital PR with conversion rate optimisation. The Collins Street team serves businesses anywhere in Australia, not only in Melbourne.

SEO Melbourne#8
What stands out
  • One client per industry

  • Published package prices

  • Month-to-month terms

SEO Melbourne

4.938 reviews
Level 1, 33 Cremorne St, Cremorne, Richmond VIC 3121, Australia
Best for
Businesses wanting industry exclusivity

Businesses worried about an agency also working for a rival will appreciate this Cremorne firm's rule of one client per industry. SEO Melbourne has operated since 2006 and covers local SEO, Google Business Profile, technical SEO, content and optimisation for AI answers. Packages start from a published monthly price on a month-to-month basis. A free 30-minute strategy meeting leads to a scoped proposal.

First Page, Melbourne#9
What stands out
  • No-pay offer if results are not beaten

  • Local to enterprise SEO

  • Paid media under one roof

First Page

5.092 reviews
Building 1/658 Church St, Cremorne VIC 3121, Australia
Best for
Brands switching agencies

Brands switching from another agency may like First Page's offer, which says clients do not pay if it fails to beat their current results. The Cremorne office belongs to a national agency with teams in Sydney and other major cities. Its SEO work spans local, international, ecommerce and enterprise sites. Google Ads, paid social, CRO and email sit under the same roof, so channels can be planned together.

A.P. Web Solutions, Melbourne#10
What stands out
  • Focus on manufacturing and distribution

  • Dedicated team of three to five

  • Six- to twelve-month roadmap

A.P. Web Solutions

4.987 reviews
527 Spencer St, West Melbourne VIC 3003, Australia
Best for
Mid-market B2B brands

Mid-market manufacturers, distributors and professional services firms are the clients A.P. Web Solutions is built around. Founded in 2015, the West Melbourne agency gives each client three to five dedicated team members and a six- to twelve-month roadmap. Clients deal with experienced strategists rather than junior staff, and the founder stays involved in strategy. SEO sits alongside paid media, web design and automation.

The comparison at a glance

#BusinessRatingReviewsBest for
#1SEO Advantage 5.0179Businesses wanting clear pricing
#2Supple Digital 4.9365Local service businesses
#3SIXGUN 5.0107Ecommerce SEO and link building
#4Calibre9 4.9152Website migrations and pure SEO
#5Megantic 4.9112Online retailers
#6StudioHawk 4.7125Large or complex websites
#7Top Rankings 4.859Small businesses wanting no contract
#8SEO Melbourne 4.938Businesses wanting industry exclusivity
#9First Page 5.092Brands switching agencies
#10A.P. Web Solutions 4.987Mid-market B2B brands

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Map of SEO agencies in Melbourne

Many of these agencies are in Richmond, Cremorne and Collingwood, with others in the CBD, Prahran, Abbotsford, West Melbourne and on St Kilda Road.

Services to compare

  • Technical SEOFixes to site speed, crawling, indexing and structured data, plus migrations that protect rankings.
  • Local SEOGoogle Business Profile optimisation and location pages that improve visibility in map results.
  • Content and on-page SEOKeyword research, new pages and articles, and optimisation of existing content.
  • Link building and digital PREarning links and mentions from relevant publishers and media to build authority.
  • AI search optimisationStructuring content so that ChatGPT, Gemini and Google AI Overviews mention the business.

How to choose SEO Agencies in Melbourne

  1. Ask what is done each monthA clear plan lists technical fixes, content and link building, rather than vague promises of better rankings.
  2. Be wary of guaranteed rankingsNo agency controls search results, so treat promises of first-page positions with caution and agree how progress will be measured instead.
  3. Check how links are earnedAsk where backlinks come from, since links bought from low-quality networks can lead to penalties.
  4. Match the agency to your type of siteOnline stores, multi-location businesses and local trades need different SEO, so look for case studies similar to yours.

Frequently asked questions

How much does SEO cost in Melbourne?

It varies with the competition in your industry, the size of your website and how much content and link building is included. Some agencies publish starting prices for monthly packages, and most give a quote after an audit. Ask exactly what work is included each month.

How long does SEO take to show results?

Technical fixes can have an effect within weeks, but meaningful growth in rankings and enquiries usually takes several months. Competitive industries and new websites take longer.

Do I need to sign a long SEO contract?

Several Melbourne agencies work month to month, while others ask for six or twelve months. Without a lock-in you can leave if results stall, but SEO still needs time, so judge progress over a few months rather than weeks.

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